Why is PR important to you?
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Builds customer, shareholder and investor confidence.
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Builds credibility
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Third party validation
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Bolsters your reputation as an expert in a field
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Good PR can be endlessly reused in advertising, email blasts & newsletters and on Social Media
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Increases your SEO!!!!!!!!
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Fresh content on your website
SAIPR helped Dan Fusco at Inner PC demonstrate his expertise by placing him in an industry story titled, “Best Firewalls for Small Businesses in 2020.”
SAIPR secured Cyber Security firm Ocammec founder Mark Stamford expert status for his insight in an article, “Most Effective Cybersecurity Strategy for Small Business.”
Skilla Productions owner Manuela Senatore was an expert for an article titled, “How Marketers Are Adapting to the COVID-19 Crisis.”
Roberto DeCosta, owner of the Web design firm Vibe Branding, was an expert in the article, “Tips and Stories for Aspiring Graphic Design Freelancers.”
SAIPR secured a front page story in the Mogadishu Times for Presidential Candidate Said Mohamud in Somalia.
St. Lawrence Cement
St. Lawrence Cement needed help when they were in the permitting process to build a new plant. They turned to SAIPR to generate press coverage. SAIPR placed stories in the New York Times, NBC news and many business journals.
In the Press:
Taking Sides in the Hudson Valley; Plant Raises Issues of Pollution and Economic Change
The New York Times | June 27, 2003
DEC finds St. Lawrence Cement mine should be subject to environmental review
Albany Business Review | September 9, 2004
State Orders Review of Proposed Columbia County Cement Plant
The New York Times | September 9, 2004
OJCC
The Oriska Jobs and Careers Center needed an aggressive public relations and advertising campaign promoting their apprenticeship training program in the NYC region. SAIPR got OJCC numerous stories in the media and launched an advertising campaign that resulted in exponentially increased signups on their website.
In the Press:
Fair trade as pair swaps burger flipping for bright future
Real Estate Weekly | May 24, 2016
Jackson Mora, SUNY Martitime College Apprenticeship Program
Queens Ledger | May 27, 2015
Kernan Professional Group
The lawyers at the Kernan Profession Group reopened a 30 year old class action law suit and wanted to shake up the establishment. SAIPR placed the story in the prestigious NewYork Law Journal and created a video featuring the class representative.
In the Press:
What’s Old Is New Again, as Construction Workers’ Class Action From 1970s Is Reactivated
New York Law Journal | June 28, 2017